Who says it better than a satisfied client?

I don't do short-term interim work - I deliberately build long-lasting value into long-term client relationships.

​My clients believe in this approach simply because they get far more out of it.

See what they say below:

Red has been an exceptional FD for Resooma. He provided invaluable support and guidance throughout all our challenging financial decision making.

His expertise, attention to detail, and proactive approach have helped us achieve our financial goals and mitigate potential risks.

​Red's collaborative approach and excellent communication skills make him a trusted partner – we highly recommend. 

Dan Jefferys, CEO, Resooma

Red served as our part-time FD for nine years, helping us grow at first, then restructure, survive covid and prepare ourselves for a successful trade sale – handling much of the DD interrogation.
 
He was a good fit for our senior team – he loves a forecast, but in turn is able to break down the numbers to facilitate focused conversations.
 
The move from a full-time, to a part-time FD, who was fully-focused on our business worked for us and I can highly recommend him.​

Darren Coxon, Group Chairman, The Pensord Group

Red was the catalyst for a dynamic change in financial reporting and management at Cornwall Rural Community Charity (CRCC). 
The period since his appointment as a consultant to the charity in early 2020 has coincided with some of the most successful financial performances in the 75 year history of CRCC. The management changes that his appointment facilitated immediately resulted in major cost savings and more efficient ways of working. The manner in which Red has reported to the Board of Trustees over the past 18 months has been succinct, highly professional and very much appreciated by all Board members.

Managing change always presents challenges but the way in which Red has been able to support and encourage a predominantly raw and youthful finance team has been exemplary. There is little doubt that the appointment of Red Best as financial consultant to CRCC was one of the most important and successful decisions of recent years and we look forward to a long and mutually rewarding relationship with him.

Alan Shepherd, Chair, CRCC

Suddenly faced with the need to find emergency funding to help secure our business at the start of the Coronavirus pandemic, the need arose to find an experienced finance professional. The issues we faced went far beyond our existing finance team's expertise. Red stepped in at very short notice and I was immediately impressed with his technical competency and calm professional manner. Within hours, Red had developed a sound understanding and modeled the key financial drivers within the business. Scenarios were planned and options were considered that resulted in the business gaining the necessary financial support to continue. This would not have been possible without Red's skill and guidance. I consider Red to be part of our team and would wholeheartedly recommend him.

Jonathan Edwards, Managing Director, Tiger U.K. (Midlands) Ltd.

I have had the pleasure of working with Red since 2014. He has been instrumental in navigating the financial aspects of a US-based company with a European presence at two companies I’ve worked with. Red approaches challenges with an optimistic view and is extremely solution-oriented, and his European network allows him to quickly navigate complex issues. He is professional, responsive, and delightful to work with.

Janel Fillinger, Chief Financial Officer

Red is an essential member of the team – much more than an FD. He provides invaluable advice, guidance and control, enabling us to manage the business with much more confidence. We couldn't recommend him more highly.

Angus Grahame, Founder

Red was originally introduced to us by our bank, to support the Accounts department with improving the financial reporting and internal controls, and to lead the SMT in delivering significant overhead efficiencies. As a consequence, the role expanded to assisting the organisation in restructuring the business, when Red was invited to join the Board as NED. Working as part of the new management team, we were able to renew our bank funding and steer the organisation through a very turbulent period. 

Stuart Hammond, CEO

​If you are a business owner with serious growth ambitions, requiring guidance or an identifiable exit then I highly recommend Red FD. Having taken the time to thoroughly understand the complexities of our business, Red produced an accurate 5-year forecasting model, which formed the backbone of our business throughout the sale & purchase due diligence.

Alun Winter, Director

Red initially helped us restructure the company and significantly reduce our costs. This moved us into a stronger and more profitable position. Red is pragmatic, listens to our business needs and always works well with the board and our finance staff.

Peter Bennett, Founder

Red gave us an immediate and seamless control of financial information, which put us back on track very quickly. Red remotely prepares our Monthly accounting package, attends our monthly board meetings and is available 24-7 for any financial advice. This very positive arrangement has shown us that we do not require a full time FD.​

Brian Foster, Managing Director

As a small business on the verge of significant growth, Red supported us with several versions of our business cash flow forecast, building towards an investment version. Working with Red has enabled us to challenge and validate our confidence in our business growth plans, and has armed us with robust data to present to potential investors.

Dr Shahid Mian, Managing Director

Red is a consummate professional and a joy to work with. Extremely responsive to our needs, he oversees our European finance team and assists with our Global Annual Operating Planning.
​Red is a trusted advisor, a tremendous asset to our team and has my highest recommendation. 

Steve Cash, Chief Sales Officer

Red took the time to get to know our business and treated sensitive issues with empathy and understanding. The service offered was exemplary - knowledgeable, thorough and expert.

Stephanie Morton, Owner

I was immediately impressed with Red’s attention to detail and firm grasp of corporate finance. He worked tirelessly with our accountants and legal team to underpin our growing business to ensure we were fit for growth. Red previously helped us take another business to market and saw the sales process completed and surpassed our expectations. There is no doubt that a large part of our success is attributable to his work with us, so we feel immensely confident that Red delivers significant value.

Mike Roach, Founder

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